Company Profile
This well known NSW based signage business was originally run by a couple, but years prior to the sale the husband retired, leaving his capable wife at the helm. As the company grew and it's value increased, it was clear that now was the right time to sell.
Reason for Sale
The client was ready to join her husband on the adventure of retirement.
Process
The buyer was an experienced corporate acquirer. The Bonza broker uncovered deeper motivations beyond the financials, which enabled the broker to hold strong on the asking price, which was retained at settlement. After the sale, the buyer commented "this purchase through Bonza was the only one I acquired that I was not able to lower the price in negotation". The key to this is uncovering the buyers true motivations.
Outcome
The business sold for $3,020,000 in 203 days at full asking price.
Commission saved: over $80,000 compared to a traditional brokerage model.
Business Sold
- Price: $3,020,000
- Sold in: 203 days
Client Feedback
"Bonza felt like a true partner in the process, genuiney invested in achieving the best outcome for me. He never pressured me into decisions; instead, he encouraged me to prioritise what was right for me."


